CityOpinion

Marble Pedestal: Edmonton Eskimos lowering ticket prices

I’ll admit, I’m not really a huge football fan. I like the Superbowl, but mostly because of all the good food I get to eat while the game is on. I’ll go to games, but mostly for the atmosphere.

The price of admission to professional games is part of the reason I don’t enjoy it as much as I could. Going to a game can be expensive. So imagine my surprise and pleasure when the Edmonton Eskimos announced that they’re reducing ticket prices.

I think this is a solid move, not only on the consumer side, but also the business side. People will be more likely to make a spur-of-the-moment decision to attend a game now, since the cost is lower. And because children 17 and under are free, families are also more likely to attend games as a group, possibly also spending money on concessions and gift shop items.

This was the smartest decision the Eskimos could have made. With a magic picture box right at our fingertips 24/7, it’s hard sometimes to resist the urge to stay home and watch events on a screen. The new lower cost of admission could push more people to actually go out and see the game in person.

Tickets are now $22 for general admission, $25 if they’re bought on the same day. I am myself inclined to buy a ticket to the next game, and so should you be. Supporting your local sports team just got cheaper, so take advantage of it!

Payton Ferguson

Payton Ferguson is a second-year English major by day, 2019-20 Opinion Editor for The Gateway by night (and also day). She enjoys long walks to the fridge, writing until her wrists ache, and bombarding social media with pictures of her chihuahuas.

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